Oaxaca - Mexico


Concept

Print
Packaging 



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Mezcal Sin Piedad


For Mezcal Sin Piedad, we concentrated on elevating the product’s presentation through meticulous design.





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Although we did not redesign the logo, we refined every aspect of the packaging to enhance the product’s identity. From the shape of the bottle to the label and the selection of the gold pen, our goal was to create a strong, recognizable identity that underscores the artisanal craftsmanship of this mezcal.
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ART DIRECTION S CONSULTORES

ABEL COSS, NEW YORK CITY