Concept
Branding
Print

Website



Wandering Femmes


Wandering Femmes is an online community of women traveling worldwide and sharing their experience and knowledge with other women attempting to empower themselves through the journey.







  

Intentionally deformed the wordmark with a fish eye effect inspired by a camera lens that documents the traveling experience.

We got inspired by big titles on newspapers and the typography of protest signs for this project.

With bold messages in black contrasting with more pastel colors, we intended to create a balance between the strong and the subtle.



















We created a set of icons in circular shapes; this icon family is used as stickers for a guerrilla campaign and for social media.



         


ABEL COSS, NEW YORK CITY