Palmas - Mexico City
Concept
Branding
Interior
Signage
Standard Gold
Standard Gold is a brand new nightclub in the fancy Palmas’ district in Mexico city. The whole project is inspired by the 70’s strip clubs and porn vintage movies vibes.
The unique typography, and symbol I developed were inspired by the era’s groovy visuals .
The idea was to use the colors black and gold to convey the lavish side and then combining it with pink details to bring the sensual side out.
“Stay Gold Pony Boy”
Inspired by the sensuality, the glam, and lavish lifestyle of those times Standard Gold offers an original concept in the night club industry.